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Regulatory Analysis • Pune Corporate Advisory

Trademark Class 35 in India: Protection for Retail Showrooms, Online Marketplaces & Business Consulting

KOKJAGUAR Advisory March 30, 2026 4 Min Read

Mastering Trademark Class 35: Essential Protection for Retail & E-Commerce

In the global NICE classification system, Class 35 is universally recognized as one of the most vital and frequently filed trademark classes. It covers advertising, business management, commercial administration, office functions, and most importantly: the bringing together of a variety of goods enabling customers to conveniently view and purchase those goods (Retail & Wholesale Services).

Whether you operate a boutique clothing showroom on FC Road, a commercial supermarket in Wakad, an e-commerce D2C marketplace, or an executive corporate recruitment consultancy in Magarpatta City, registering your brand in Class 35 is essential. Many founders make the mistake of registering only in the product class (e.g., Class 25 for garments), leaving their retail brand name completely unprotected from third-party store copycats. KOKJAGUAR Consultancy helps businesses structure bulletproof Class 35 registrations. Explore our trademark classification advisory.

Services Covered under Trademark Class 35

  • Retail and wholesale services, including online departmental e-commerce store operations.
  • Advertising, marketing, brand promotion, and public relations services.
  • Business management, commercial consulting, enterprise planning, and market research.
  • Personnel recruitment, HR placement services, and payroll administration.
  • Franchise business consulting and commercial administration of licensing programs.
Got Questions?

Frequently Asked Questions

No. Class 35 protects the retail, display, marketing, and store services. If you also manufacture or brand the physical products (e.g., packaged foods, cosmetics, electronics), you must file in the respective product classes as well.

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